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Brand Strategy & Packaging Architecture
Eau'dacity Parfums • Fragrance and beauty • Figma / Adobe Illustrator / 3D concept assets

Eau'dacity Luxury Fragrance & Visual Identity System

Monochromatic fragrance identity and packaging design concepts.

Eau'dacity Parfums project overview
IdentityLogo and typography direction
PackagingBottle and carton design concepts
ApplicationsRetail and digital design assets
1. The Challenge

The Challenge

Creating an unmistakably modern, high end aesthetic that stands out in the luxury fragrance space while maintaining stark visual elegance across physical packaging, digital media, and retail signage.

2. Strategic Direction

Design Rationale

We recommended a high contrast monochromatic identity system paired with warm amber glass product photography and minimalist packaging typography to emphasize premium craft.

3. Execution & Scope

What UBE Delivered

The existing project assets document logo and seal directions, folding carton concepts, glass bottle mockups, and social editorial layouts. This case study does not represent the packaging as manufactured or claim that UBE built an eCommerce site for this project.

TYPOGRAPHY SYSTEM
Helvetica Neue Bold

Selected for optimal brand legibility, visual hierarchy, and cross platform consistency.

COLOR SPECIFICATIONS
#000000
#FFFFFF
#C8A265
#FAF7F6

Project visuals

Project Gallery

Eau'dacity Luxury Fragrance & Visual Identity System · 6 images
Eau'dacity Luxury Fragrance & Visual Identity System project gallery image 1
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Project Tools & Scope
FigmaAdobe Illustrator3D Packaging Mockups